FACULTY OF ARTS AND SCIENCES
Department of English Translation and Interpreting
SOCIAL MEDIA
ETI 204 | Course Introduction and Application Information
| Course Name |
Translation of Texts on Media and Communication
|
|
Code
|
Semester
|
Theory
(hour/week) |
Application/Lab
(hour/week) |
Local Credits
|
ECTS
|
|
ETI 204
|
Spring
|
3
|
0
|
3
|
5
|
| Prerequisites |
None
|
|||||
| Course Language |
English
|
|||||
| Course Type |
Required
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|||||
| Course Level |
First Cycle
|
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| Mode of Delivery | face to face | |||||
| Teaching Methods and Techniques of the Course | DiscussionQ&ACritical feedbackLecture / Presentation | |||||
| Course Coordinator | ||||||
| Course Lecturer(s) | ||||||
| Assistant(s) | - | |||||
| Course Objectives | The objective of the course is to examine journalistic discourse stylistically, focus on differences in language use and discourse, follow current print and audio-visual media and practice translating media texts, and build journalistic terminology. |
| Learning Outcomes |
The students who succeeded in this course;
|
| Course Description | The linguistic features of the various language use in print and audiovisual media will be examined. Different types of texts, their function and discourse will be compared. Appropriate strategies which could be used in translating such texts will be discussed. |
|
|
Core Courses | |
| Major Area Courses |
X
|
|
| Supportive Courses | ||
| Media and Management Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Related Preparation |
| 1 | Reviewing course syllabus, Introduction; *Understanding Media, *Modes of Media, *Media (Mass Media) and Media terms, concepts etc. | |
| 2 | *Discourse, Ideology, Manipulation of Media and Translation Studies, *Basic concepts of Journalism, *Journalistic Discourse, *Use of Language in Media | |
| 3 | *Structure of News (i.e. how to read news), *News Headlines (i.e. how to translate headlines), *Language, Style, Context used in Newspapers, *Translation of Magazines (cover lines), *Analysis of translated sample texts | |
| 4 | *Translation of Magazines (cover lines), *Analysis of translated sample texts, *Translation and Building terminology, *News on war and conflict, politics, economy, health, environment, natural disaster, technology, games, daily incidents, breaking news etc. | Current news stories |
| 5 | *Analysis of translated sample texts, *Translation and Building terminology, *News on war and conflict, politics, economy, health, environment, natural disaster, technology, games, daily incidents, breaking news etc. | Current news stories |
| 6 | *Analysis of translated sample texts, *Translation and Building terminology, *News on war and conflict, politics, economy, health, environment, natural disaster, technology, games, daily incidents, breaking news etc. | Current news stories |
| 7 | MIDTERM EXAM; *Analysis of translated sample texts, *Translation and Building terminology, *News on war and conflict, politics, economy, health, environment, natural disaster, technology, games, daily incidents, breaking news etc. | Current news stories |
| 8 | *Analysis of translated sample texts, *Translation and Building terminology, *News on war and conflict, politics, economy, health, environment, natural disaster, technology, games, daily incidents, breaking news etc. | Current news stories |
| 9 | *Analysis of translated sample texts, *Translation and Building terminology, *News on war and conflict, politics, economy, health, environment, natural disaster, technology, games, daily incidents, breaking news etc. | Current news stories |
| 10 | *Analysis of translated sample texts, *Translation and Building terminology, *News on war and conflict, politics, economy, health, environment, natural disaster, technology, games, daily incidents, breaking news etc. | Current news stories |
| 11 | *Analysis of translated sample texts, *Translation and Building terminology, *News on war and conflict, politics, economy, health, environment, natural disaster, technology, games, daily incidents, breaking news etc. | Current news stories |
| 12 | *Translating advertising slogans (i.e. translation strategies for advertising discourse) | |
| 13 | *Translating advertising slogans (i.e. translation strategies for advertising discourse) *Brief introduction to Media & Audio-visual Translation *Characteristics of Audio-visual Texts | |
| 14 | *Media & Audio-visual translation: Analysing news in video format (i.e.subtitle analysis and in-class translation practice) | |
| 15 | *Media & Audio-visual translation: Analysing news in video format, subtitle analysis and in-class translation practice, Review of the semester | |
| 16 | Final exam |
| Course Notes/Textbooks | Texts from current print and audiovisual media, power point presentations |
| Suggested Readings/Materials | 1) ‘Journalistic Writing: Introduction’ by OWL Purdue University, https://owl.purdue.edu/owl/subject_specific_writing/journalism_and_journalistic_writing/ 2) ‘What Is Journalism?’, by MultiMedia Journalism, MMJ for the news business today https://revolutionsincommunication.com/journalism/what-is-journalism/ 3) Hui Fan, Strategies for Translation of English Commercial Advertisements from the Intercultural Perspective, School of Foreign Studies, Yangtze University, Jingzhou, China Open Journal of Social Sciences, 2017, 5, 38-45 DOI: 10.4236/jss.2017.511004 4) “Advertising Discourse” by Marcel Danesi, https://onlinelibrary.wiley.com/doi/full/10.1002/9781118611463.wbielsi137 https://doi.org/10.1002/9781118611463.wbielsi137 5) Çeviri Atölyesi - Çeviride Tuzaklar; Bölüm II - Bir Gazete için Haber Metni Çevirmek - Ülker İnce & Dilek Dizdar |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation | ||
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments |
-
|
|
| Presentation / Jury | ||
| Project | ||
| Seminar / Workshop | ||
| Oral Exams | ||
| Midterm |
1
|
40
|
| Final Exam |
1
|
60
|
| Total |
| Weighting of Semester Activities on the Final Grade |
1
|
40
|
| Weighting of End-of-Semester Activities on the Final Grade |
1
|
60
|
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Theoretical Course Hours (Including exam week: 16 x total hours) |
16
|
3
|
48
|
| Laboratory / Application Hours (Including exam week: '.16.' x total hours) |
16
|
0
|
|
| Study Hours Out of Class |
14
|
3
|
42
|
| Field Work |
0
|
||
| Quizzes / Studio Critiques |
0
|
||
| Portfolio |
0
|
||
| Homework / Assignments |
0
|
||
| Presentation / Jury |
0
|
||
| Project |
0
|
||
| Seminar / Workshop |
0
|
||
| Oral Exam |
0
|
||
| Midterms |
1
|
25
|
25
|
| Final Exam |
1
|
35
|
35
|
| Total |
150
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
|
#
|
Program Competencies/Outcomes |
* Contribution Level
|
||||
|
1
|
2
|
3
|
4
|
5
|
||
| 1 | To be able to use advanced, field-specific conceptual, theoretical, and practical knowledge acquired, |
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| 2 | To be able to analyze and research field-specific concepts and ideas and to interpret data individually or as a team using scientific methods, |
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| 3 | To be able to understand and use grammatical and semantic structures of the source and target languages, |
X | ||||
| 4 | To be able to obtain information about social, cultural, and historical approaches within the source and target languages and to use this information for textual analysis and production, |
X | ||||
| 5 | To be able to understand and interpret written and oral texts in the source language and to transfer these texts into the target language using a semantically and functionally appropriate language, |
X | ||||
| 6 | To be able to produce creative translations and assess the translation products critically by defining the steps, strategies and problems in the translation process in the light of field-specific theoretical knowledge and skills acquired, |
|||||
| 7 | To be able to transfer the theoretical knowledge and research skills within different areas of expertise to translational act, |
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| 8 | To be able to use computer-assisted translation tools and machine translation effectively at each step of the translation process, and to follow the theoretical and practical developments in these fields, |
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| 9 | To be able to gain awareness of the translator’s social role, job profile, and professional ethical values and to acquire workload management skills for individual or team work, |
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| 10 | To be able to access necessary sources to improve quality at each step of the translation process and to assess the target text in accordance with the quality objectives by using these sources, |
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| 11 | To be able to establish effective oral and written communication skills both in English and Turkish, to be able to speak a second foreign language at a good level, to be able to use a third foreign language at intermediate level, |
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| 12 | To be able to relate the knowledge accumulated throughout the human history to their field of expertise. |
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*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
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